Great missions deserve campaigns that match them.
The Executive Directors and Development Directors running the strongest campaigns aren't working harder than you. They're working from a clearer strategy. Find out where yours stands.
10 questions | 5 minutes | Free personalized report
The challenges aren't unique.
The solutions need to be.
Nonprofits face the same three friction points — and they compound over time when left unaddressed.
01. Getting Attention
You're doing work that matters. Getting the right people to notice it is a different skill entirely.
Most nonprofits aren't struggling because their mission isn't compelling. They're struggling because the organizations doing the most visible work aren't always doing the best work. Breaking through isn't about being louder. It's about building campaigns with enough strategic clarity that the right donors, partners, and community members can find you and understand why it matters.
How [cms] addresses this
We build campaign narratives rooted in your actual impact. The right story, told to the right audience, at the right moment.
02. Converting Donors
Getting someone to care about your mission is one thing. Getting them to give, and keep giving, is a system.
Nonprofit leaders are often extraordinary at building relationships one-on-one. What's harder is building the campaign foundation that does that work at scale. Moving someone from first awareness to major donor without it depending entirely on a personal conversation. The organizations growing their donor base year over year aren't more persuasive. They've built a path that makes giving feel like the obvious next step.
How [cms] addresses this
We design a donor path that moves people with intention. From first touch to committed, multi-year giving.
03. Doing More with Less
You don't need a bigger budget. You need a strategy that makes what you have go further.
Nonprofit marketing budgets are never unlimited. They're always competing with programs, staff, and operations for resources. The organizations that get the most from their marketing investment aren't the ones spending more. They're the ones who've stopped spreading effort across everything and started putting it where it actually builds over time.
How [cms] addresses this
We help you stop doing everything and start doing what works. So every dollar and every hour goes further.
10 questions | 5 minutes | Free personalized report
TESTIMONIALS
What Others Are Saying
"Ali has an amazing creative vision, understands brand standards, and provides great expertise whether we were working on our marketing strategy and annual campaign. Ali is a great asset to nonprofit organizations looking to grow the digital presence, improve storytelling, and engage stakeholders."
- Scott Barr | Executive Director | Habitat for Humanity of Miami & Shelby County Ohio
Ali Rittenhouse has operated as a true extension of our marketing team. She understands how everything fits together, from capturing the right visuals to helping drive engagement. Her collaboration, responsiveness, and creativity added value to our overall marketing strategy."
- Susan Bergman | Marketing Manger | Minster Bank
Ali and the team at [cms] played a key role in helping our community design and implement two successful levy campaigns. Our timelines were short, so quick and efficient execution was key. [cms] was instrumental in achieving successful levy passage after several failed attempts.
- Jim Hill | Executive Director | Sidney-Shelby Economic Partnership
10 Questions.
A clearer path forward.
The assessment identifies exactly where your organization is and what the highest-leverage moves are from here.
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